Product Lifecycle Management
(Product Marketing, Product Management and New Product Development)
Engaging Viprotel with any aspect of Product Marketing, Product Management or New Product Development will bring immediate complimentary expertise and experience into your current teams. Viprotel has at least 20 years combined experience in all these functional areas and Viprotel's founder has personally launched several successful major new products and services into the marketplace.
Viprotel is able to assist in all aspects of product and service lifecycle management range either focussing on specific subset of deliverables, or fuller set of sequential deliverables:
- Business Case Production
(see also Business Case Planning) - Product Requirement and Functional Specification Production
- Proposition Development
- Price Point Analysis and Positioning
- Competitor Analysis and Positioning
- Product & Service Collateral Generation
(e.g. case studies, fact sheets, technical data sheets) - Project and Programme Management
- Product Launch Planning
- Product Profitability (Revenue Assurance and Cost Management)
- End of life product withdrawal and customer migrations
The above list gives a range of potential deliverables, but is by no means exhaustive. If you wish to discuss how Viprotel's Product Lifecycle Management service can compliment your existing teams, click here.
